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SEO Services for home improvement companies: Building Your Online Foundation

We build the SEO campaigns home improvement businesses need to grow their online presence. Driving targeted traffic to your website, helping generate leads and accelerate sales.

Helping home improvement companies be found on search engines

In the bustling world of home improvement, standing out online is crucial. Home improvement companies face the challenge of reaching potential customers in a highly competitive digital landscape.

Uniek Digital specialises in crafting SEO strategies specifically designed for the home improvement industry. Our mission? To help your services become the top choice for homeowners, driving more leads and ensuring you outshine the competition.

Speak to an expert

Learn about how our online SEO services can help your roofing business.

The best home improvement company SEO strategy

An effective SEO strategy for home improvement companies involves a deep dive into the industry’s unique marketing needs. Here’s how we build your online presence:

Keyword research

Understanding what homeowners are searching for is the first step to SEO success. We conduct detailed keyword research to uncover the terms and phrases your potential customers use, ensuring your website speaks directly to their needs.

On page SEO

A website optimised for both search engines and user experience is essential. We refine your site’s content and structure, making it more accessible and engaging for visitors, which in turn improves your rankings.

Off page SEO

Building your online authority involves more than just your website. We enhance your digital footprint through strategic link-building and collaborations, establishing your home improvement business as a trusted name in the industry.

Content Marketing

Valuable, engaging content is key to capturing and keeping attention. We create informative articles, how-to guides, and blog posts that showcase your expertise, helping homeowners see the value in choosing your services.

Local SEO

For home improvement companies, local visibility is paramount. We optimise your online presence to ensure that when local customers search for home improvement services, your business is front and center.

Google My Business

An optimised Google My Business profile is crucial for standing out in local searches. We manage your listing to enhance your visibility in Maps and local search results, making it easier for homeowners to find and choose you.

Boost Organic Lead generation with an SEO campaign

With Uniek Digital, our SEO campaigns are not just about driving traffic; they’re about attracting quality, organic leads that convert. We tailor our strategies to align with your home improvement company’s goals, turning online searches into real projects.

Why Choose Uniek Digital?


With 8+ years of experience in search engine optimisation and online marketing, as well as a proven track record of results for our clients, you can be sure you are working with experts in the industry.


You will want to be sure you are working with a trusted SEO agency, which is why we keep you up to date on what we are working on and how we are transforming your SEO strategy. You will receive detailed updates on what changes have been made and how they are making a difference.

Detailed processes

From website review and initial consultation through to the implementation of an SEO campaign, we will ensure that every detail is accounted for, you can expect receive a professional service from our experts.

Personal approach

We work closely with you to understand exactly what you are hoping to achieve with your SEO campaign. Based on your feedback, we will begin developing an SEO strategy that caters directly to your business.

What is our process?

Book a call

In a 30-minute discovery call with Jake, we get to know your business and your goals for the future.

Building your campaign

Based on your service and location, we will start piecing together the roadmap for the campaign.


We promote your business with online marketing, generating high-quality leads that grow your business.

“Working with Uniek Digital has been an absolute game-changer for my business. Since April 2020, they have not only designed a stunning website for my gentlemen’s salon but also seamlessly integrated our online booking system.

Dean Webb

Deans Gentlemens Salon

Reviews from
our customers

Find out what trade business owners are saying about our results-driven marketing services.

Speak to an expert

Learn about how our online marketing services can help your trade business.

Who we are

We are Uniek Digital, a specialist online marketing agency for trade businesses. Our team is passionate about helping our clients achieve long-term growth. We believe in the power of transparency, ensuring our clients are always in the loop with clear, measurable results. Most importantly we are online marketing consultants and not a team of salespeople.

Frequently asked questions about SEO for home improvement companies

How can SEO services improve my home improvement company's online visibility?

SEO improves your visibility by optimising your website to rank higher in search engine results, making it easier for potential customers to discover your home improvement services.

What are the typical costs associated with hiring an SEO agency for my home improvement business?

Costs vary based on your needs. Uniek Digital offers clear pricing and customisable packages designed to fit your budget and marketing objectives.

How do I choose a reputable SEO firm that specialises in home improvement industry marketing?

Look for an agency with experience in the home improvement sector, successful case studies, and an understanding of your business’s unique challenges—qualities Uniek Digital proudly possesses.

What are the key components of a successful SEO campaign for a home improvement company?

A successful SEO campaign includes comprehensive keyword research, on-page and off-page optimisation, strategic content marketing, and local SEO efforts, all tailored to the home improvement industry’s specific needs.

How long does it typically take to see results from SEO efforts for a home improvement services website?

While SEO is a long-term strategy, most home improvement companies start to see noticeable improvements in their online visibility and lead generation within 3 to 6 months of initiating a focused SEO campaign.